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monthly archive: May 2009

LAUNCH III on May 29, on being SMALL

Filed in: Textbooks |  case studies |  field notes |  Reviews & Summaries |  questions & answers |  LAUNCH |  GO | 
Posted on Tue, May 19, 2009, by Akira Morita

Does being small mean being weak? In the current economy, are we the small businesses the ones to be eliminated first? Should we all be looking for a job?

Duh, obviously not.

I believe that being…

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Almost free “video profile”

Filed in: Quick Tips |  READY |  GO | 
Posted on Wed, May 06, 2009, by Akira Morita

Have you been wondering if your business might need a video profile? It’s a great way to showcase your personality and engage with prospects online. Biznik, business networking site based in Seattle, is throwing a video-shoot…

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LAUNCH II: Report

Filed in: Quick Tips |  Textbooks |  field notes |  LAUNCH |  READY |  SET | 
Posted on Tue, May 05, 2009, by Akira Morita

Do we really need a logo? This provocative question was just a starting point for a very fruitful discussion on branding and the future of marketing.

16 people showed up for the second ever LAUNCH, an open forum for growing business, lightfoot way.

Want to hear what it was like? Download the mp3 of this session (edited down to around 30 min).

 

 

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Instant Make-Over for your Blog

Filed in: Quick Tips |  GO | 
Posted on , by Akira Morita

Here’s a list of free and not-quite-free Wordpress “themes.”  A theme is a set of files that you can download and then install into your wordpress blog that instantly change the blog’s “look and feel.” You…

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Know Yourself

Filed in: Textbooks |  case studies |  READY | 
Posted on Fri, May 01, 2009, by Akira Morita

Speaking of asking yourself questions: this from a successful lawyer, via Dirty Lawndry (Thanks Karrie!):

“Define yourself first, then focus on your business or solo practice. Until you know yourself -…

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